Vienna, 29 August 2024 – myClubs, the leading sports subscription provider in Austria and Switzerland, announces its acquisition by Urban Sports Club, one of Europe’s largest fitness and wellness platforms. The acquisition by the Berlin-based company marks a significant milestone in the development of myClubs, the local startup scene, and the European fitness industry as a whole.
myClubs: Revolutionising Sports with Flexible Subscriptions and Variety
With flexible sports subscriptions and easy access to various sports activities and boutique studios, myClubs is revolutionising the way people in Austria and Switzerland engage in sports. Led by Founder & CEO Tobias Homberger, myClubs has grown into the largest sports aggregator in Austria and Switzerland, with over 1,200 sports providers and numerous members having completed more than two million workouts.
Milestone in the Fitness Industry: Urban Sports Club Acquires myClubs to Strengthen Corporate Fitness Offerings in the DACH Region
"The successful acquisition of myClubs highlights the value our team creates for our customers and partners daily through innovation and commitment," says Tobias Homberger. "We are excited to join forces with Urban Sports Club to establish a comprehensive corporate fitness offering across the entire DACH region and provide our members with access to the best sports network." The acquisition aligns with both companies’ ambition to further drive the digital development of fitness offerings in Europe. "We are very pleased to welcome myClubs to the Urban Sports Club family," comments Moritz Kreppel, Co-Founder & CEO of Urban Sports Club. "This acquisition is a significant milestone for us. It allows us to offer a comprehensive range of wellness and fitness services across the DACH region. The combined strengths of both companies will advance our mission and make it easier for people to lead an active and healthy life while improving both personal and professional well-being."
Innovation and Growth in the Corporate Fitness and Insurance Sector
myClubs offers highly popular B2C memberships and innovative corporate fitness products for employees of over 300 companies, including EY, Samsung, and Pfizer. A new partnership with the jö Bonus Club from REWE expands digital access to sports. myClubs is also a pioneer in digital fitness products for health insurance providers such as SWICA, Helsana, and CSS. "With the merger, we aim to expand our presence on one side and, on the other, increase the value, technological innovation, quality, and diversity of services for our corporate clients," says Benjamin Roth, Co-Founder & CEO of Urban Sports Club. "We are proud of the opportunities that arise from this merger and are excited to continue setting new standards in the industry for our corporate clients."
Tobias Homberger Takes on Expanded Role at Urban Sports Club
In addition to his existing role as CEO of myClubs, Homberger will also strengthen the management team of Urban Sports Club as VP of Strategic Partnerships in his hometown of Berlin. The myClubs brand will remain and stay committed to high-quality workouts and innovations while benefiting from Urban Sports Club’s technological capabilities and international presence.
myClubs Exit: A Milestone for Austria’s Startup Ecosystem
The successful exit of myClubs highlights Austria’s role as a hub for marketplace startups and the growing importance of fitness and well-being. "We are very proud of Tobias and the myClubs team for building a national champion in this highly competitive market," said Oliver Holle, CEO & Managing Partner of Speedinvest. "Tobias’ vision and leadership have fundamentally changed the fitness landscape in Austria and Switzerland, demonstrating how innovative scale-ups can succeed even in the face of challenges such as a global pandemic."
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About MyClubs
myClubs is the leading sports aggregator in Austria and Switzerland, offering members flexible access to a high-quality sports network with over 1,200 boutique studios and more than 10,000 workouts per week. With highly popular B2C memberships and innovative corporate fitness products, myClubs has revolutionised the sports industry in its markets. Additionally, myClubs has developed digital fitness products for insurance providers to make fitness more accessible and appealing to everyone. myClubs is headquartered in Vienna and Zurich, with a team of 40 sports enthusiasts.
About aws Gründerfonds
The aws Gründerfonds is an Austrian venture capital firm with investment capital of approximately MEUR 70. The investment focus is on Austrian start-ups with significant growth potential, particularly for initial and follow-up financing in the start-up and early growth phases (Later Seed and Series A). Co-investors from its international network are actively involved. The aws Gründerfonds positions itself as a long-term, stable partner, offering entrepreneurial venture capital with active support. To date, more than MEUR 500 has been invested in 42 companies from the fields of digital, deep tech & industry, and life sciences, in collaboration with co-investors, with numerous successful exits completed.